To better meet the needs of Canadians who are suffering from severe neck and back pain, MyBrainandSpine.ca was developed to provide Canadians with a unique, fast U.S. based medical solution leveraging some of the most advanced technology, therapies, and minimally invasive laser surgical procedures. The goal of the Brain and Spine Centre is to provide convenient, comprehensive and compassionate care for Canadian patients who are considering laser spine surgery, lumbar spine surgery, cervical spine surgery, and other minimally invasive laser surgery options. “We were so excited to work with the The Brain and Spine Centre on this exciting project and to help link Canadian back and neck pain sufferers with one of the best medical facilities in the U.S,” said Dan Noyes, president of Zephoria Internet Marketing Consultants. “We were excited to learn about the way the Brain and Spine Centre has created a unique and personalized process to provide Canadian patients with concierge level service and support,” says Noyes.
For Canadian patients who have been waiting a long time for an appointment with a specialist, the Brain and Spine Centre is a breath of fresh air. According to reports, the average waiting time in 2011 between referral from a general practitioner and delivery of a medically necessary elective treatment by a specialist was 19 weeks (Barua et al., 2011).
My Brain and Spine was built using an advanced content management system coupled with a user-friendly graphic design. “We are always excited to work with our design partners to deliver award-winning online communication strategies,” said Noyes. From a web strategy perspective MyBrainandSpine leverages advanced health-care web marketing strategies using everything from search engine optimization, search engine marketing, and other unique health care marketing strategies.
Zephoria Internet Marketing Consultants (www.zephoria.com) is a New York-based internet marketing consulting company. Zephoria has worked with large Fortune 500 brands to small emerging growth companies to develop customized internet marketing solutions including strategies focused on search engine optimization, social media marketing, search engine friendly web development, and web analytics. For over ten years, Zephoria has also been working with the health-care industry to develop healthcare online marketing strategies.
MyBrainandSpine.ca (www.mybrainandspine.ca) provides laser surgical services as well as holistic health care solutions. Lumbar spine surgeries including microdiscectomy, laminectomy, laminotomy, foraminotomy, and lumbar fusion. Cervical spine surgeries include anterior cervical fusion, cervical disc replacement, posterior cervical surgery, and anterior cervical fusion.